OBJECTIVE #
Deliver a premium, high-conversion website for a single luxury property where:
- Experience reflects historical + premium positioning
- Bookings are selective (not mass volume)
- PMS (OwnerRez or selected) handles all booking logic
- Website acts as:
- Brand + trust layer
- Conversion funnel
- Discovery (SEO + blog)
A. Experience #
- Airbnb-style premium UI
- Storytelling-based homepage
- Emotional + visual experience

